News18 Assam North East is a 24-hour satellite news channel based in Guwahati, Assam, India. Launched on June 24, 2016, the channel primarily focuses on news coverage pertinent to Assam and the broader northeastern region of India. It is owned by the Network18 Group, a prominent media conglomerate in India.
Ownership and Network
The channel operates under the umbrella of the Network18 Group, which is a subsidiary of Reliance Industries. Network18 is one of India’s largest media conglomerates, owning and operating a diverse portfolio of television channels, digital platforms, and print publications. News18 Assam North East is part of the News18 network, which encompasses various regional news channels across India, catering to audiences in multiple languages and regions.
Programming and Content
News18 Assam North East offers a comprehensive range of news and current affairs programming. The channel covers regional news from Assam and other northeastern states, as well as national and international news. Programming includes live news bulletins, in-depth reports, talk shows, and discussions on various topics such as politics, culture, sports, and entertainment. The content is primarily delivered in Assamese and English, catering to the linguistic preferences of its target audience.
Digital Presence and Accessibility
In addition to its television broadcast, News18 Assam North East maintains a robust digital presence. The channel offers live streaming of its content through various platforms, including its official website and mobile applications. This digital accessibility ensures that viewers can stay informed about the latest news and updates from the region, even when they are on the move. The channel’s content is also available on JioCinema, providing viewers with additional options to access news and programs at their convenience.
Significance in the Media Landscape
As a dedicated news channel for Assam and the northeastern region, News18 Assam North East plays a crucial role in the local media landscape. It serves as a vital source of information for residents, offering timely and relevant news coverage that addresses the unique socio-political dynamics of the area. The channel’s focus on regional issues, combined with its integration into a national network, allows it to provide a balanced perspective that connects local events to broader national and international contexts.
Conclusion
Since its inception in 2016, News18 Assam North East has established itself as a prominent news outlet in the northeastern region of India. Through its comprehensive coverage, bilingual programming, and digital accessibility, the channel continues to inform and engage its audience, contributing significantly to the regional media ecosystem.
